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In India, China and Brazil, the demand for green cars such as electric cars is increasing, according to a recent global consumer survey through consulting firm Deloitte.
According to the survey, more than 85 percent of people in India, China and Brazil are “potential first movers” or would be “willing to consider” a green car.
The electric vehicle survey includes information from 13,000 people from 17 nations in the Americas, Europe and Asia, which includes India. The purpose of the green car research project spearheaded by a Global Manufacturing Industry group from within Deloitte was to find out public opinions about a completely electric vehicle – an environmentally friendly alternative to traditional gas vehicles as oil prices continue to rise and fluctuate worldwide.
People in Asian countries such as India are Less Picky About Green Car Specifications
In India, Taiwan and Brazil, drivers are satisfied with a range of up to 160 kilometers for their electric vehicles, which run on lithium batteries. Meanwhile, about a third of United States and French customers are not satisfied with a range below 480 kilometers for their electric vehicles, so their range demands are much higher.
In addition, countries such as India, China, Korea, Japan, France, Germany, Italy, Spain, Turkey and Argentina feature consumers who accept having to pay a premium of $2,000 for an electric vehicle. However, about 71 percent of people in Belgium and the United Kingdom expect to pay the same price or less for an electric vehicle as compared to vehicles with similar internal combustion engines.
As lithium battery production increases worldwide to accommodate green cars, the prices, however, should decrease with time. The makers of batteries for electric vehicles expect to grow their production from only 172,400 in 2010 to about 1.51 million batteries in 2015 – nine times current amounts.
“As production ramps up, savings realized through economies of scale should help to reduce the cost of batteries, according to the Deloitte green cars report. “When combined with technological improvements and increased reuse of existing batteries, the price is expected to decline.”
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